In leading 50 Words, Linda helps clients with communications, strategy and marketing challenges. She has particular depth working across the financial services, professional services and healthcare industries, but draws upon a variety of cross-industry experience as well. She has assisted clients in all areas of corporate strategy development, market segmentation, marketing planning and implementation, new product development, sales force effectiveness, branding and business growth strategies.
She is a trusted advisor who has guided messaging and communications programs for clients in crisis situations, helping to strengthen stakeholder confidence and preserve value. Prior to founding 50 Words, Linda was Vice President for the Revolving Credit Group of Textron Financial, a subsidiary of Fortune 500 parent company Textron, where she led a team of marketing, strategy and communications professionals.
Linda is a former President of the Philadelphia Chapter of the Turnaround Management Association. In addition, she serves on the board of the Philadelphia Network of the International Women’s Insolvency & Restructuring Confederation and is a member of the International Factoring Association, New York Institute of Credit and American Bankruptcy Institute. She served as President of the Catholic Charities Appeal Board of Directors for the Archdiocese of Philadelphia.
Linda earned an MBA and Bachelor’s degree in Finance from St. Joseph’s University.